Allora is a rural service town in the valley of Dalrymple Creek, on the eastern Darling Downs. The surrounding area is a mixed cropping (barley, sorghum, maize, sunflower, fodder oats, and livestock (beef cattle, pigs, dairy cattle) district.
The soils on the ridges are reddish brown but the valley floors have black self-mulching clays that are widely cultivated.
While about 1000 people live in the township it serves a rural population of about another 2000 people. K-10 education, banking, hotels, convenience shopping, mechanical and engineering services, community organisations and churches serve the town and its district. In the urban hierarchy, Allora may be described as a small town, Warwick, Toowoomba and Brisbane being higher steps in its urban system. Most people in Allora obtain their groceries from Warwick.
Allora people are especially proud of their history, having been renowned as the earliest pastoral (sheep) district in Queensland. Its timber-getting history relates to the Antarctic beech, red cedar, hoop pine and eucalypt hardwoods on the eastern ranges nearby. Once a wheat-growing area, its agricultural practices shifted to barley and summer grains especially during the 1960s, and today its cropping is quite diverse.
The wheat silos that were built at its railway station still dominate the towns skyline, though the rail service no longer operates.